The partnership embeds Calm’s meditation and mindfulness content material immediately into Ozlo’s sleep-optimizing earbuds expertise
Ozlo and Calm have unveiled a co-branded version of Ozlo’s Sleepbuds, introducing a “calm blue” colorway and a deeper integration between Ozlo’s sleep-focused audio expertise and Calm’s established content material ecosystem. The collaboration brings collectively two corporations which have carved out distinct roles within the broader sleep panorama.
Ozlo, based in 2022 by former Bose engineers, facilities its product line round noise masking, biometric sleep detection, and discreet audio designed for uninterrupted relaxation. Its Sleepbuds are purpose-built for nighttime put on, aiming to cut back disturbances fairly than function multifunctional earbuds.
Calm has grow to be one of the crucial extensively used sleep and mindfulness platforms globally, with greater than 180 million app downloads and a library that features Sleep Tales, soundscapes and meditation packages accessible in a number of languages.
The Calm x Ozlo Sleepbuds mix these approaches by embedding Calm’s content material immediately into the Sleepbuds expertise. Choices embody sound masking to restrict disruptions, paired with structured content material meant to ease customers into sleep and preserve them asleep.
“We’re shaping the way forward for sleep by sensible, adaptive {hardware} and world-class sound experiences designed that will help you relaxation deeper and wake restored,” stated Ozlo co-founder, CEO and chief expertise officer N.B. Patil.
Together with the product launch, Ozlo is providing a one-year Calm subscription, Calm Sleep for iOS customers or Calm Premium for Android customers, to introduce customers to a fuller vary of content material.
Calm’s chief content material officer, Greg Justice, framed the partnership as a part of Calm’s continued enlargement past the cell app.
“Put merely: sleep is a superpower,” Justice stated. “By combining Calm’s trusted content material library with Ozlo’s best-in-class sleep tech, we’re enabling individuals to fall (and keep) asleep extra simply, guaranteeing they get up refreshed and able to personal the day.”
The launch additionally matches right into a broader sample for Calm, which has been steadily extending its attain into bodily environments and hospitality settings. Earlier this 12 months, Calm partnered with Hilton to combine curated mindfulness and sleep content material into greater than 2,400 Related Room accommodations worldwide, giving vacationers entry to Sleep Tales, soundscapes and guided meditations by their in-room TVs.
Elsewhere within the sleep-optimizing earbuds area, NextSense, a neurotechnology firm based by former Google government Jonathan “JB” Berent, simply raised $16 million in a Series A funding round to carry its EEG-powered “Smartbuds” to market.
