The platform has introduced a seed funding spherical to drive athlete insights for manufacturers, businesses and universities
Out2Win, an AI-powered platform for athlete advertising intelligence, has introduced the completion of a $1.3 million seed funding spherical. The funding will drive the platform’s skill to offer data-driven insights for manufacturers, businesses and universities trying to maximize athlete partnerships.
Out2Win is a useful resource within the NIL (Identify, Picture and Likeness) house, with a database of over 250,000 collegiate athletes. The platform is utilized by manufacturers like Rhoback, Olipop and Accelerator Energetic Power, in addition to universities, together with Michigan State and San Diego State.
“This funding marks a pivotal second for Out2Win as we scale our AI-powered athlete intelligence platform and increase our attain throughout the sports activities advertising ecosystem,” stated Jack Adler, Founder & CEO of Out2Win. “Manufacturers and universities are realizing that athlete advertising, when backed by information and AI-driven insights, shouldn’t be solely simpler but in addition extra measurable.”
Out2Win has a proprietary Out2Win Rating that helps manufacturers assess athlete marketability. The platform makes use of social metrics, college NIL efficiency and model spending traits to assist companies determine essentially the most impactful partnerships.
The newest funding spherical contains investments from distinguished figures in sports activities, enterprise and expertise, comparable to Barbara Jones of Outshine Expertise, Daniel Lovitz of MLS and Michael Gibbons of Fox Sports activities. The funding shall be used to reinforce information science capabilities, increase advertising and gross sales efforts and develop new platform options.
Out2Win has additionally launched its 2025 March Madness Marketability Report. In keeping with the report, girls’s basketball gamers led males’s gamers in model partnerships by 32% throughout the 2024-25 season and UConn led all applications with 44 athlete model offers.
