Amazon is taking a private-label swing on the golf course.
The web retail large began lately promoting golf balls underneath its Amazon Fundamentals model in mid-October. Priced at simply $15.99 for a dozen balls (when GeekWire bought a field in November), Amazon is concentrating on a budget-conscious golfer with one of many least expensive choices throughout its on-line market.
The value acquired our consideration. Subsequent we wanted to check efficiency.
The balls confirmed up on my doorstep a day after ordering. I swung by the Evergreen Golf Club follow facility close to Seattle and enlisted the assistance of instructing professionals Austin Nutt and Tyler Yee.
I introduced alongside the Amazon Fundamentals balls, in addition to two higher-end opponents: Taylormade TP5x ($45/dozen) and Titleist ProV1 ($55/dozen).
Utilizing every ball, the professionals hit 10 pictures with three totally different golf equipment: driver, 7-iron, and wedge.
It wasn’t an enormous shock to see each professionals generate extra distance and better ball speeds with the Taylormade and Titleist balls, significantly off the motive force (about 10 yards on common).
Yee mentioned the Amazon balls felt like hitting a “marshmallow” versus a firmer feeling with Taylormade and Titleist. Amazon manufacturers the balls as “Core Comfortable.”
Nutt mentioned it will be tougher to regulate the Amazon ball with shorter pictures across the inexperienced. “You get what you pay for on the earth of golf balls,” he mentioned.
Nevertheless, Yee mentioned he wouldn’t be against a scholar utilizing the Amazon Fundamentals ball. And on the low worth level, Nutt mentioned it’s “actually not a foul possibility.”
The Amazon ball additionally didn’t scuff — whereas each Taylormade and Titleist had small marks after the take a look at run. That sturdiness might enchantment to some golfers.
On-line golf reviewers have responded positively. In style YouTuber Rick Shiels mentioned he was “blown away” by the worth in his own test, whereas teacher Matt Fisher called the balls a simple purchase for golfers who “lose a bunch.”
The balls have a 4.5-star score from almost 600 opinions on Amazon.
It’s not clear the place Amazon’s balls are manufactured. Shiels mentioned they’re provided by the identical firm behind Costco’s Kirkland Signature balls.
Amazon’s golf balls are USGA-approved, that means they can be utilized throughout competitions. The balls are at the moment listed as out of inventory on Amazon’s web site, however might be out there once more in early 2026.
Personally, as a golfer myself, I favor the higher-end ball, simply to get that slight edge to (theoretically) assist decrease my rating. However I see the enchantment for learners, high-handicap golfers, and anybody extra anxious about dropping balls than squeezing out further yards down the golf green.
Amazon’s ball isn’t attempting to beat premium tour-level choices — however perhaps it doesn’t actually need to.
Trending Merchandise
