INCLUDING NO. 6 ALEX DE MINAUR
The sporting items model is all-in on Tennis, persevering with its mission of equipping athletes from head at hand to toe with three new high 20 ATP athletes
Wilson Tennis introduced as we speak ATP world No. 6 Alex de Minaur is becoming a member of their “Tennis 360” Athlete Roster that now options three new high 20 ATP skilled tennis gamers. Wilson launched the Tennis 360 initiative in 2023 with present No. 20 ranked Marta Kostyuk and has steadily added to the spectacular roster now numbering 16 athletes who encourage, embody and propel, all the pieces the model does from head at hand to toe. With the beginning of the Australian Open simply days away (Jan 19 – Feb 1, 2026) now’s the time to package up in a brand new assortment, made to play now and all the time. Wilson leverages their deep-rooted heritage in product excellence and fast-paced innovation to remodel the game of tennis, targeted on finishing “the package,” comprised of premium sportswear, rackets, footwear and equipment. The Sports activities Techie neighborhood weblog encourages our followers and readers to prepare for tennis season along with your favourite package showcased on Melbourne’s sun-soaked courts. All Wilson® Tennis 360 Athlete’s provide a novel package match to their precise wants throughout every class, offering suggestions with product and design consultants at Wilson to construct the formulation that’s proper for them to excel on-court.
“Wilson has been a part of my tennis journey since I can bear in mind. I’ve all the time liked enjoying with their rackets, and it feels very particular to now characterize them from head to toe,” says Alex de Minaur. “I really like the feel and appear of the model, and the way in which they convey their kits to life is unimaginable. I’m excited to proceed working with Wilson to construct upon their legacy and the momentum of the {industry} at giant.”
Wilson 360 Athletes
The brand new class of 360 Athletes consists of Alex de Minaur, Karen Khachanov, Jiří Lehečka, Anastasia Potapova, Colton Smith and Sarah Rakotomanga; all fitted and enjoying with Wilsons’ industry-leading rackets. Search for every of those high athletes to assist the Wilson analysis and growth group on new product launches throughout sportswear, footwear and rackets.
“Wilson has been within the sport for over a century and stays obsessively curious and devoted to innovating for as we speak’s stars and tomorrow’s legends,” says Gordon Devin, Basic Supervisor of Softgoods at Wilson. “We’re dedicated to seeing our athletes thrive, and by constructing upon our Tennis 360 roster, we’re empowering our athletes to compete and win in model.”
Longtime Wilson Tennis 360 Athlete, Marta Kostyuk, is usually deemed “finest dressed” on-tour and has performed an important position in collaborating with Wilson on sportswear and footwear design. Star within the making, Vicky Mboko, thrived in her breakout 12 months as a Wilson Tennis 360 athlete, leaping from No. 300 to 18 in 2025.
To view Wilson’s full Tennis 360 roster, click on over to wilson.com.
Wilson Tennis Legacy
Wilson’s relationships in tennis have all the time run deep and been a game-changer– from the manufacturers’ longstanding racket sponsorship with attainable GOAT Roger Federer to the WTA’s No. 1, Aryna Sabalenka. Wilson can also be the official ball of Roland-Garros and the US Open, offering the most effective of their model to the Majors and to athletes the world over.
“Wilson has all the time offered the most effective athletes on the planet with the best tools to win. Now greater than ever we’re assured that equipping the athlete from head to toe at hand actually works for them and may elevate their sport,” says Jason Collins, International Basic Supervisor of Racquet Sports activities at Wilson. “That is an thrilling time for tennis at giant, and we’re proud to be on the forefront alongside these distinctive and galvanizing athletes.”
Watch as Wilson celebrates their dedication to the game of tennis and to those marquee Tennis 360 Athletes, in Australia and by way of key touchpoints all year long. The primary sportswear drop of the 12 months, worn by the professionals, is accessible now in-store and on-line at wilson.com, along with new efficiency rackets such because the Professional Employees Traditional.
Wilson Specs
Chicago, USA-based Wilson Sporting Items Co. is the world’s main producer of high-performance sports activities tools, attire, footwear and equipment. The Firm brings greater than a century of innovation and heritage to the world of sport – celebrating the enduring moments made attainable by Wilson throughout Racquet Sports activities, Baseball, Softball, American Soccer, Basketball, Volleyball, Soccer and Golf. Wilson is a part of Amer Sports activities, a world group of iconic sports activities and out of doors manufacturers, publicly traded on the New York Inventory Change
Study extra at wilson.com and comply with alongside @wilson and @wilsontennis.
thaw-dreams. Equipment up in a brand new assortment, made to play now and all the time
Sports activities Techie, all the time on, means the sporting items model is all-in on Tennis, persevering with its mission of equipping athletes from head at hand to toe with three new high 20 ATP athletes. I just like the Blade V9 and Ultra V5 rackets by Wilson.
Welcome to Wilson’s “Tennis 360” Athlete Roster, Alex.
Might you and the worldwide tennis communities, rock your package to assist get right into a ‘Tennis State of Thoughts’.
Goodbye sportstechie in Seattle, Atlanta and around the globe!
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