The four-time gold medalist’s app secures new backing as run golf equipment develop and race entries climb
URunn, the working app co-founded by four-time Olympic gold medalist Sir Mo Farah, has raised a seven-figure spherical led by present backer 10XU and a gaggle of personal buyers.
The corporate, which counts elite marathoner Adam Clarke as co-founder, declined to reveal the determine.
The increase follows a 2025 seed round and a user base that now spans more than 110 countries, with model partnerships together with Huawei, Vodafone, Puma and Adidas.
URunn‘s app, which provides customers entry to elite working experience and training, presents personalised coaching applications that adapt over time, supporting distances from 5K and 10K to half and full marathons. Farah and Clarke are among the many coaches, alongside British Marathon champ and Purdue Efficiency co-founder Charlotte Purdue and Rory Knight, a prime U.Okay. coach.
“I’ve spent my entire profession studying what it takes to enhance as a runner and be the very best I may very well be,” Farah mentioned. “This newest funding spherical means we are able to attain extra folks, deepen the human experience on the coronary heart of the app and make an actual distinction to how URunn members run, and their perception in what they will obtain on this sport.”
URunn prices £12.99 a month (about $17) or £93.99 a 12 months (about $124).
Within the U.Okay., the place URunn is predicated, 81% of runners now use some type of working tech, and 23% use a working app, in accordance with SportsShoes’ 2026 Operating Report. Curiosity in formal races can be climbing, with 61% of U.Okay. runners contemplating a aggressive occasion this 12 months.
The social facet is surging, too. New run clubs on Strava have tripled year over year, with Brazil up practically 800%.
Strava, for its half, can be on board with the working growth. Final 12 months, the social app for active people acquired Runna, the U.Okay.-based startup behind personalised coaching plans for runners.
