Nationwide Soccer League TV rankings proceed to set what the networks state as information on Sundays, three weeks into the 2025 season, and NASCAR continued a corresponding swoon.
The Cup Sequence race at New Hampshire Motor Speedway on Sunday drew a median of 1.29 million viewers for a 0.70 share on USA Community. That is down from 1.79 million and a 0.96 for the fourth playoff race of the season final 12 months, which occurred to be at Kansas Speedway.
Whereas NASCAR has no scarcity of homework to do relating to establishing new stars and marketability, it’s additionally affordable to level out the rising NFL score this 12 months, persevering with a file begin for the league throughout every of its networks.
For instance, the FOX Sports activities portion of Sunday soccer drew a median of 25,473,000 viewers, which was up 15 p.c from final 12 months’s common viewership.
One other nuanced caveat is that Nielsen is utilizing its new Massive Knowledge + Panel measurement system, which captures viewers retention from 75,000 digital units and 45,000 TV houses, which suggests there isn’t an ideal year-to-year comparability.
In different phrases, the NFL’s Sunday good points comes with a caveat, as do NASCAR’s losses, because the methodology from Nielsen has shifted from 2024-to-2025 after utilizing its earlier methodology from 2020-to-2024.
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